H&M just announced their next collaboration and it’s with none other than the blogosphere’s fashion darling, Anna Dello Russo! As the Fashion Director over at Vogue Japan (and previously for 12 years at Vogue Italia) she has helped shape the way we see fashion today and is known for showing up at fashion shows in the most flamboyant outfits. In other words, she’s the perfect choice to co-design a collection with as it will be something she’s extremely good at; rocking big ‘n bold accessories!
“I am excited by this collaboration: this is the first time H&M involves a Fashion Director in a special project. This is the sign of an important evolution in fashion, and I am both thrilled and humbled to be the one chosen to lead it. I wanted to create precious accessories that are impossible to find. As a stylist I know accessorization is essential: it is the personal touch to any outfit. With these pieces everybody can have fun, turning an ordinary day into a fantastic fashion day”, says Anna Dello Russo.
The collection is an expression of Dello Russo’s taste for ornamentation and will feature jewelry, sunglasses, shoes, bags and a trolley, all at affordable H&M prices.
How awesome is this? I want everything!
The collection will be on sale on October 4 in around 140 stores worldwide and online.