It’s early 2015 when Lancôme releases its Miracle Cushion. The launch of this innovative compact wonder unleashed a chain reaction of cushion foundation launches in the Western beauty world, one that is sure to continue in 2017. The Lancôme Miracle Cushion was praised by many, but as the current base trend in the West still is matte, flawless skin, many felt like they were missing coverage. A year and a half later Lancôme delivers with the launch of the Teint Idole Ultra Cushion. View Post


The increased interest in Asian beauty has led to many Western adaptations of famous Asian beauty innovations such as cushion foundations, gel moisturizers and finally sheet masks! Just like a few years back with the BB creams, Garnier proves once again its position as an innovator by being one of the first western brands to launch sheet masks at the drugstore. As an avid sheet mask user, I couldn’t be happier sheet masks are getting more and more recognition in the western beauty world and I couldn’t wait to try them out. View Post


Meet one of my personal most highly anticipated lip releases of the year: the L’Oréal Infallible Matte Max lip pens. This unique gel-to-powder formula originated in Asia and is now finally available here in 6 vibrant colours, ranging from nude to bright purple. View Post


If you’re an avid YouTube watcher like me, chances are you’ve heard of Boscia (pronounced bo-sha, short for ‘botanical science’). Two years ago every beauty youtube was talking about the 100% preservative-free brand and how amazing their products were. The originally Japanese but US based brand is part of the Fancl corporation (one of the biggest cosmetics producers in Japan) who introduced the brand to the U.S. back in 2002. The Fancl Mild Cleansing Oil has been one of the top-selling cleansing products in Japan for years now, which made me curious about its counterpart from Boscia; the Boscia MakeUp-Breakup Cool Cleansing Oil. View Post


Flashback to Spring 2015. Lisha and I are in Tokyo when I suggest to meet up with my host sister Eri in Shin-Okubo, Tokyo’s Korea Town. I wasn’t planning on traveling 5,871 miles and pass up on an opportunity to -finally- check out some Korean products IRL you see. Although we didn’t find any roadshops, it did feel like we hit the jackpot when entering Skin Garden at K-plaza 2, a 2-storey high multibrand store which had some type of shop-in-shop Nature Republic. View Post


Although we’ve been spoiled when it comes to new beauty launches in Belgium in the past couple of years, there are still quite a few luxury brands I’m dying to welcome. One of them is US-based Hourglass Cosmetics. This relatively young niche luxury brand launched in 2004, but it wasn’t until 2013 when it hit my radar because of the tidal waves it caused in the beauty industry. The reason for that was without a doubt the launch of the Ambient Lighting Powders: 6 soft-focus finishing powders that utilize Photoluminescent Technology to filter out harsh light and refine the appearance of the complexion. Despite not being a diehard fan of powders, I must admit I was intrigued by the get-go and spent hours on the Sephora site trying to figure out which one would be the best fit. After a while more reviews started to appear and it became clear the powders were pretty fragile so in the end I didn’t want to take the risk by ordering them overseas and I waited.. View Post


Looking for a hair care range that makes your hair feel luxurious at an affordable price? Now that is exactly what the Matrix Total Results Moisture Me Rich line did for my hair this Summer. Although the packaging intrigued me, I didn’t expect much from it since Matrix hasn’t really managed to convince me in the past. This line however shed a different light on the brand. View Post


It’s early July when these two are dropped on my doorstep: the Nivea Make-Up Removers for under the shower. The first question that arose is “Wait.. so I’m not supposed to use my current make-up removers under the shower? What is so special about these? Here’s what Nivea says.. View Post


If you’d take a peek into the makeup kits of any big name makeup artist or model, chances are you’d find a tube of Embryolisse moisturizer. This industry favourite has been making waves since it was created in 1950 by a French dermatologist. Now, more than 65 years later I was bound to find out its secrets. Or at least those of its successor for normal to combination skins: the Embryolisse Hydra-Mat Emulsion. View Post


There was a time when the Pixi Glow Tonic Exfoliating Toner was so incredibly popular it was out of stock all of the time. I remember walking into the Pixi store in Carnaby London in 2012-2013 back when it still had a more bulky packaging which looked like it was DIY-ed. As it so happened to be the store had just fully restocked on its bestseller and I passed on the opportunity.  There’s hype and there’s too.much.hype. The latter can be quite off-putting, which was the case for me at the time. Today it’s still one of the more popular affordable toners out there which is why I gave the Pixi Glow Tonic a second chance during my last visit to London, where I picked up a bottle of this cult favourite. View Post