You might have seen some pictures of celebrities in magazines wearing t-shirts with ‘fake’ designer logo’s of Chanel, Marc Jacobs or Yves Saint Laurent on them. These are created by the Dutch label ‘My Brand’. The idea behind ‘MyBrand’ however is not a cheap imitation of the brands they refer to with their clothing, but more of a fun way to honor them. The collection of t-shirts, tanktops, sweaters and training suits is now available in 50 shops in Belgium too. Prices vary from 59€ to €124.