U2 frontman Bono designed a handbag for Louis Vuitton together with his wife Ali Hewson. The profits are meant to help decrease poverty in Africa. This was announced by Bono and his wife on the opening of the expo ‘Africa Rising’ in Paris, on the same day Louis Vuitton introduced it’s new collection.
The handbag Ali is wearing is a collaboration between Louis Vuitton and Edun, the Africa-inspired clothing line of Bono and Ali. The profits of the handbag will be donated to TechnoServe, an institution that supports companies in developing countries, and to the Conservation Cotton Initiative, that stimulates sustainable agriculture in Africa.